ABGLP

Do you think a career in HR is worthwhile? Do you see yourself catering to the human needs in an organisation? If your interest lies in understanding and augmenting organisational

Humans have needs. That's a fact. But as a marketeer, how do you understand, analyse and utilise human needs to maximise profits, revenues, sales, awareness, etc? In this month's version

Are you interested in a marketing management career? Do you want to ace the placement game and land an internship with your dream company? InsideIIM, in association with ABGLP, brings

Mrunmayi Oke spills the beans on the crazy experiences she had during demonetization and GST when she was working at Aditya Birla Retail, her leadership stint with Carbon Black and

How much does your B-school tag matter when it comes to working with the top brands of the world? What is it like to work with a massive conglomerate like

Do you want to be prepared for any type of case study during internship or placement interviews? Do you want test your understanding of basic marketing concepts, frameworks and elements? Solve

Do you eat, sleep and drink marketing? Do you enjoy analysing campaigns? Do you love building go to market strategies? Do you get excited about market research, segmentation and targeting?

Don’t lose out on that dream job because you didn’t get management concepts right. Here’s how to race ahead of your peers. Presenting “Learning #IRL” in association with ABGLP.