Case Study
Novelty In The Age Of Velocity - Garnier
Garnier, an international haircare and skincare brand, is the second-largest brand of the L'Oréal Group.
Amul - Swaad Mere India Ka
A homegrown idea of two masterminds Verghese Kurien & Tribhuvandas Kishibhai Patel in 1946 that today has turned into a billion-dollar company and with a family of 752 members in
Brand Relevance, Cultural Innovation And Customer Relationships - Rahul Choudhury, IIM Kashipur
Brand relevance is of utmost importance in today’s world. People have become really conscious about picking a particular brand over the other. Either you continue to innovate or you slowly
Decoding The Case: A B-School Narrative
It was the summer of 2017, when I set on the path of becoming a business leader by getting an admit to SIBM Pune, right after completing my graduation. I
The Simple Trick For Solving Strategy Case Studies
Case studies are an MBA staple. In all of my years as a strategy professor at SDA Bocconi and now the dean at SDA Bocconi Asia Center, I have always
How Different Case Study Competitions Are Won By IMT Ghaziabad Students
A b-school is a world in itself. You have your average Joe who goes by the day with working his way through lectures and completing his assignments and you also
Decoding The Case: A B-School Narrative
It was the summer of 2017, when I set on the path of becoming a business leader by getting an admit to SIBM Pune, right after completing my graduation. I
How To Crack Case Competitions - In Conversation With IIM Calcutta Students
As B-school students, we are all very well acquainted with case competitions. For some, it is a constructive way to spend time. For some others, it is a source of
