#KnowThyBrand
The Evolution of Goli Vada Pav | Ft. Harsh Pamnani, Author - Booming Brands
Starting with a single store in 2004 outside Kalyan railway station, near Mumbai, Goli Vada Pav is now India's largest ethnic fast-food chain with over 300 stores in 100 cities
The Evolution of Elephant Design | Ft. Harsh Pamnani, Author - Booming Brands
Launched in 1989, Elephant Design is India's topmost independent integrated design consultancy firm. It has won numerous national and international awards, such as 8 Rebrand International Awards, Design for Asia
The Evolution of Shaadi.com | Ft. Harsh Pamnani, Author - Booming Brands
Started as an experiment in the year 1997, presently, Shaadi.com is the world’s largest matchmaking service company with a presence in international markets such as the USA, UK, Middle East,
The Evolution Of FirstCry | Ft. Harsh Pamnani, Author - Booming Brands
Founded in 2010, FirstCry is India's largest omnichannel (web, mobile and offline) retailer focused on the needs of babies, kids, and mothers. It also runs India's largest maternity clinic gift
The Evolution Of BookMyShow | Ft. Harsh Pamnani, Author - Booming Brands
Launched in 2007, BookMyShow is India's largest online entertainment ticketing platform covering categories such as movies, live events, sports, plays, and others. Moreover, the company covers extensive content around entertainment
The Evolution of Paper Boat | Ft. Harsh Pamnani, Author - Booming Brands
Launched in August 2013, Paper Boat is one of the fastest-growing FMCG brands in India. In 2016, AFAQs ranked Paper Boat among the top 10 buzziest brands of India, and
Important Brand Management Concepts For Your Interviews
Creating a brand is not enough, as you scale up your business, you need to understand the various aspects of a brand for it to succeed.
#KnowThyBrand - Kurkure
Kurkure started as a bridge snack between the desi namkeen and western potato chips category to bring the goodness of chips and spicy flavours of different states of India to
