sales and marketing
The Saga Of Indian IT Firms & NASDAQ Listings
An Infosys Moment In SaaSIn 1999, Infosys became the first Indian IT company to enlist on the NASDAQ stock exchange with USD 100 million. This event provided the Indian IT
Infographic | SaaS - The Next Big Thing | Here’s Why!
SaaS solutions are one of the most rapidly expanding sectors of the IT Services industry. Software-as-a-Service (SaaS) is becoming the go-to for many enterprises for a variety of reasons, including
Want To Make A Sales & Marketing Career? Secret Behind Building Trusted Brands From Reckitt Leaders
Brands are not built in a day. Through constant efforts, carefully led out strategies, understanding customer pain points, target audience, tracking data and countless other variables are associated with building
How To Crack A 20 Lakh Marketing Job | Learn From Experts From Google, P&G, Nestle, Etc.
As countries move from a crisis phase to a renewal phase; the companies are getting a sense of how their worlds have evolved. Value-driven purchases, experience affinity, sanitation & sustainability
I Sold Chai At IIM Lucknow. Now, I Sell Ice-Cream To All Of India.- Ft. Kiran Shah, Apsara Ice Creams - Part I
How do you make an ice cream stand out? You put Masala on top of it. However strange it might sound, that is what Kiran Shah, the CEO of Apsara
An Exciting Day In The Life Of A Sales & Marketing Professional At ABG, Ft. Vishwanath P
In this episode of Konversations Cafe we have someone who had a dream run in the company that he joined right after his B-school. Right after his MBA degree, he
On Ground Reality Of An FMCG Sales Role From IIM, Ft. Niharika, Colgate Palmolive, IIM L Alum
We all know that there are various inhibitions and judgements related to sales roles among the B-school students and aspirants. So, we decided to bunk some myths today. In
5 Most Preferred Domains And Sectors IIM Grads Want To Work In
Choosing which domain to start their respective careers in becomes a decision that a lot of students struggle with. There are pros and cons associated with each of the domains
