Prof. Pradeep Mazumdar passed out from IIM Bangalore with a specialization in marketing over two decades ago. From then, the world of marketing has seen a sea change and so did Prof. Mazumdar’s career graph. After working for over 22 years with renowned companies like Britannia, Shaw Wallace, ACC etc. he decided to opt for teaching at IMT Nagpur and have spent another decade there. With such a vast pool of knowledge and experience, Prof. Mazumdar, shares the secret of success in the world of marketing today. In this episode, he talks about the changing dynamics of marketing, what should be some qualities for a successful marketer and whether a B-school education is needed in order to be a better marketer.
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Prof. Mazumdar is a constant learner and is currently pursuing his PhD in Management. He believes that marketing over the years have definitely evolved, but the basics has not changed. He mentions his experience and how he thinks imparting certain qualities in a student can help them look at the world of marketing differently.
This and a lot more is discussed in this exciting episode with Prof. Mazumdar, who is a believer of bringing together spirituality and marketing. To know more about Prof. Mazumdar and IMT Nagpur, you can click on the link here: https://bit.ly/3mSb1Tn