Impressed with my plan so far, Mr. Pandey gave me full freedom to think, come up with ideas and get the same reviewed. In the first two days I walked up to each and every manager across businesses to understand the nitty-gritties of the business. May it be Construction Finance or Home Loans, Credit System or Collections; a thorough first- hand knowledge of each was essential for me to come up with innovative ideas on the digital front of our current product offering.
The core idea was to digitise the loan seeking process in congruence with builders. Currently, the builder business contribution was 15%, the agenda was to bring it up 25%. In my contribution I suggested the following –
- Tata Shubharambh - a digital kiosk at Builder Projects that allows each visiting customer to drop in his KYC details in order to generate a credit score that tells him/her the percentage of loan that Tata Capital will provide him/her for their dream home. This also facilitated smooth lead generation for both lender and builder
- Builder Connect Module – a tri-pillar mobile application that connects the builder, lender and customer to keep track of every step in the process
- Tata Home Sweet Home - A loyalty program offered to all CAT B & C builders that they in- turn can provide to all customers buying units in their project
All in all, my experience with the firm was way beyond expectations. Not only did I end up learning a lot, but it also rejuvenated my confidence in the direction of business.
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