It's been more than 5 years to that incident and I believe that taught me a great lesson: Be prepared and always look forward. One can never know where the trouble arises from but with an optimistic mindset, everything can be conquered. I have used the same motto to move forward with my life and achieve what I once thought was just a dream.
When things are on autopilot and-or in abundance, we lose the value and impact those objects have in our day-to-day lives. Before I sat down and started writing I never realized the impact Aditya Birla Group (ABG) has on my life. Because of the Ultratech Cement Plant in Shambhupura, Rajasthan, a city in itself was created - “Adityapuram” and I owe the best part of my higher education there in The Aditya Birla Public School, Adityapuram.
Thinking back, I realize that ABG has always influenced my life in one way or another. The aluminium foil my mom used to pack my lunch (Hindalco Industries Limited) or my clothing (Allen Solly, Louis Philippe and Peter England) or the cement (Ultratech Cement) that is being used for the construction of my new house or my very first service provider (Idea Cellular), ABG has been a part of my life.
Though the goal of any corporation is to make profits and maximize the shareholders’ value, ABG does this with a purpose of growth, development and sustainability towards the bigger society. Under the Aditya Birla Centre for Community Initiatives and Rural Development, ABG has invested more than Rs. 500 crores in CSR activities globally. With Novelis' "Recycle for Good" initiative to fund "Habitat for Humanity", ABG is helping many families to live their lives in a better home.
With 47 recognized brands in 14 industrial sectors, the Aditya Birla Group has impacted my life in a way no other organisation has done so far. In short, I can agree that the Aditya Birla Group has truly travelled "A journey like no other".
Comments