“In the midst of winter, I found there was, within me, an invincible summer. And that makes me happy. For it says that no matter how hard the world pushes against me, within me, there’s something stronger — something better, pushing right back.”, a famous quote by Albert Camus, has helped me sail through the tough times.
There are various challenges we face on a day to day level. One of the most challenging experiences in my life was when I started my venture, called “Merakhi Creations”. It was a small hand-craft venture, which had initially started with the idea of helping my brother, who suffers from down syndrome. He used to make handcrafted diyas and envelopes, and I wanted to put up a stall for helping him. However, I soon realised the minimum number of products needed to be put up by the stall was much more.
I inclined art since childhood, so I started making handcrafted products like lighted bottles, painted kulhads, dreamcatchers and many more. To my surprise, when I put up the stall, all the products were sold out. With this, I started my venture, and maybe see how businesses work. I hadn’t any prior knowledge in this area and relied on the help of my friends and family who put in relentless effort to help me in every possible aspect. Studying the market, taking feedback from the customers and expanding the product range, marketing on social platforms, creating the logo took up a lot of my time. I was also working with an MNC and also preparing for CAT at the same time. I had a tough time managing all these tasks, but I did not want to give up on what I now thought as my child project. There were days when I was down with all the challenges life was throwing at me, but I made sure I got back up and did what I had to do. Before coming to IIM Visakhapatnam, I did put up another stall, with every little detail in place, from business cards to huge banners to the packaging of the product, I think I have come a long way, and there is a long way to go. Sometimes challenges bring out the best in us!
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Hilal Mohammed
Hilal Mohammed is a student in IIM Visakhapatnam, pursuing MBA with and Computer Science and Engineering background. He has worked for 32 months in QBurst Technologies as an Engineer for 32 months before joining for the MBA Program.
Nice Article
14 Jul 2019, 12.52 PM