Business Strategy Lessons From The Mobile Wallet Craze - MICA

For now, they're doing well, if by doing well you mean, managing to get HUGE amounts of funding to work their business. If you have read the news recently, you would have heard that Paytm is set to raise Rs 12000 crores ($1.9B) from SoftBank in the next round of funding. That's some obscene amount of money. But how do you drive profitability out of this? Paytm, who has been funded quite generously even in the past ($890M), suffered a loss of Rs 1,549 in 2016 despite the spike in transactions, thanks to demonetization. So what is the business strategy here? Watch the video to know more.