The IIM Rohtak campus has not been untouched by the Pokémon Go fever. For Ramandeep, a self-confessed addict, the game reconnects him with this teenage days. The first year PGP student can be frequently spotted as he’s always on the lookout for new Pokémons. Rohan, also a first year student, loves the game as it has made him relive his fantasy of becoming a Pokémon master and has helped him socialize with people as well. Jayant, a second year PGP student, is glad that he gave the game a try as it made him realize the power of AR and reignited his love for the show. Ashish Sarda, another second year PGP student, feels that it is only because of technological advancements that this version has become so popular as is evident from the hordes of people who can be seen walking around with their phones visualizing reality, albeit augmented.
Considering the diverse motivations behind its popularity, it is an undeniable fact that Pokémon Go is the first large scale augmented reality success. The game has delighted the hearts of the ‘90s kids and also made thumb twiddling couch potatoes to go out and meet people if only to catch a Pokémon. It is also hard to miss that AR has officially arrived. This is not just about Pokémon Go, but about the implications of the game and the doors it has opened for virtual reality. For now, we gotta catch ‘em all.
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About the Author:
Shreya Sankhla is a first year student at IIM Rohtak and also a part of the Public Relations Cell, IIM Rohtak. She is an electrical engineer from MBM engineering college, JNVU, Jodhpur.
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