ABG Group Company I want to work for and why?
In future, I would like to work for Aditya Birla Fashion & Retail Ltd as I believe it’d give me valuable insights on the working of the industry. I hope to gain an understanding of the consumer behaviour and its effective utilization to convert it into sales. I have studied the retail atmospherics about how lightings, the colours and music help trigger consumer behaviour and the post purchase dissonance which follows. I have taken a keen interest in how retail works while I’ve been shopping for myself.
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