Why Aditya Birla Group is big in my life?
Aditya Birla Group is one of the first names that comes to my mind when I think of Indian Conglomerates that have made it large in the entire world. ABG spans a total of 34 countries and employs 1,20,000 employees. This group hasn’t just made it large in the world, but has touched many lives including mine.
So many activities of my day-to-day life are touched by the Aditya Birla Group. First, I am able to easily contact my family and friends and use high speed mobile internet because of Vodafone Idea Limited. Vodafone SuperNet 4G enables me to do research on the go and transcend borders of communication.
Second, in a B-school, formals are an integral part of proper dressing. Buying female formals is more difficult than buying male formals as not many brands are available in the market. But Aditya Birla Group caters to our demand of formal clothing for women by providing an exclusive range by Allen Solly Women and Van Heusen Women. All the formal clothing I have purchased is courtesy of the Aditya Birla Group.
Third, the Aditya Birla Group has also had a role in keeping my food hygienic and fresh for almost 15 years. The Freshwrapp product after serving its purpose of keeping my food fresh, also served as a cricket ball with which my classmates and I share the fondest memories. Fourth, Ultratech cement is ensuring the integrity and strength of the infrastructure I frequently use (like the Bandra Worli Sea Link), the housing society where I reside and all the educational buildings I frequent. There are many more products and brands of this group that directly impact my life.
The Aditya Birla Group also indirectly impacts my life by taking measures to improve our society and country and making it a better place for all of us to live. Its CSR initiatives in Healthcare, Education, Livelihood, Infrastructure and its endeavour in making model villages is indeed making our society better. The Group is also acting responsible towards its actions which will impact the future generations and has thus rightly taken Sustainability into account.
This is how Aditya Birla Group is big in my life.
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