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Why Do Marketing Firms Prefer Freshers?

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Sarvesh Rajendra Chitodkar

We are a group of second-year PGP students at the Indian Institute of Management, Ahmedabad. We are doing this podcast series as a part of our project on the psychology of promotions.

But I feel that's an extremely wrong bias. Do you think that people with work-ex can not come up with fresh ideas? That's a very wrong stereotype that is propagated by placement cells and some companies. People with work-ex also are equally eligible and capable to do the SnM roles. I think we need to break such stereotypes and definitely not support them by writing such articles.

7 Sep 2021, 11.22 AM

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Comments
 

Sarvesh Rajendra Chitodkar

We are a group of second-year PGP students at the Indian Institute of Management, Ahmedabad. We are doing this podcast series as a part of our project on the psychology of promotions.

But I feel that's an extremely wrong bias. Do you think that people with work-ex can not come up with fresh ideas? That's a very wrong stereotype that is propagated by placement cells and some companies. People with work-ex also are equally eligible and capable to do the SnM roles. I think we need to break such stereotypes and definitely not support them by writing such articles.

7 Sep 2021, 11.22 AM