Disha Shinde
Alumni | IIFT Kolkata Centre
Disha Shinde, Indian Institute of Foreign Trade
Disha Shinde, Indian Institute of Foreign Trade
2 Stories
Aditya Birla Group; Shaping India’s Lifestyle – Disha Shinde, IIFT
Over time brands have grown to do more with identity than identification. We have integrated brands in our personal lives in terms of status indicators and trust in quality. Even still it is almost ironic how we claim to love or be loyal to a brand without having any clues
Aditya Birla Group; Inadvertently Shaping India’s Lifestyle | Disha Shinde, IIFT
Over time brands have grown to do more with identity than identification. We have integrated brands in our personal lives in terms of status indicators and trust in quality. Even still it is almost ironic how we claim to love or be loyal to a brand without having any clues