Nitya Muralidharan

Marketing is a word which puzzles several b-schoolers. While some seem to do it effortlessly, there are several who struggle like me to get it right. So what is Marketing and why does it leave so many of puzzled, frustrated and amazed at the same time?A common misconception is that

Now that CAT is done, it is time for the next big exam. XAT is a test taken by more than One Lakh students every year and is used by 150 + institutes. The Exam will be held on January 7th this year. The deadline for XAT registration without Late

In a b-school you are expected to work in groups, this is done to ensure that you get a real taste of the world post M.B.A, and to develop your teamwork skills. Thus starts from day one the process of making the best group, the ideal fit for your intellectual

Everyone who has cleared an entrance exam knows the effort it takes to get past that huge stumbling block, the hours of preparation to cross the sectional cut-offs, the Mock entrances and finally the actual test, where we have to maintain a balance between several interests to do our best.