Digital Marketing

Thanks to the COVID 19 influenced lock-down, we all have a lot of time on our hands. There’s been a lot of discussion as to how this extra time can

Ever wondered why every social media platforms use infinite scrolling and why a company like Google does not. The giant, the creator of the game, is not using a method

Do you aspire to be a marketeer in the future? Do you want a career in marketing management? Do you want to work in new media, journalism, digital media, etc?

Marketing is an evergreen career. No matter what products are manufactured and sold, marketing will always be needed. And today, digital marketing is pretty mainstream. In fact, legacy businesses are

Does the idea of managing popular brands excite you? Do you want to make a career understanding consumers and creating a digital strategy? Do you want to work on market

“A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” Scott Cook

Do you eat, sleep and drink marketing? Do you enjoy analysing campaigns? Do you love building go to market strategies? Do you get excited about market research, segmentation and targeting?

In this market-driven world, we're all consumers. Like it or not, everything you touch, feel, or use around you is a purchased commodity. We have come far from the ancient