Sales & Marketing

Every successful person will tell you that having a mentor can really benefit you. An industry professional who has been there and done that can give you valuable advice regarding

In a dazzling recounting of his lived experiences, we have Aishwarya Pratap Singh, Head of Marketing- Snacks, Noodles and Pasta, ITC Limited. He is a distinguished alumnus of IIM Ahmedabad

For nearly a decade, we've been in the business of constantly trying to bridge any knowledge gaps that may exist between your idea of an MBA and what it can

Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads,

Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads,

It's time to play InsideIIM's FMCG Marketing Quiz!The theme of this quiz is 'FMCG Marketing' - how well do you know the field? Test your knowledge by answering these 10

Everybody starts small. The bootstrapped startup of yesterday or a legacy business, humble beginnings are a constant. So what exactly stands your business out? It's the right amount of marketing

What is Marketing Analytics? Is it the marriage of Marketing and Data Analytics? How much knowledge of Data Analytics do you need to be a successful marketer in this increasingly